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Thursday, October 15, 2026
Modern Super Corner

The Cadillac F1 team Adopts Apollo Program Playbook to Assemble Squad from Scratch for Australian Race Debut.

A little more than a full year previously at the Vegas Grand Prix, Cadillac were at last awarded the green light as the world of Formula One's most recent entrant for the 2026 season. Establishing the team from the ground up has involved a intense pace of work that the team principal, Graeme Lowdon, has likened to the Apollo program. As the sport converges on Vegas this race weekend, Cadillac are aware the deadline is approaching.

The Race Against Time to Melbourne

At the last event of the championship to be hosted in the US, with just over a hundred days to go before they make their debut for the maiden outing in Australia at the 2026 season opener, Cadillac have come on in leaps and bounds but, in what must seem like a sisyphean challenge, they are aware there will not be enough hours in the day.

The chief technical officer, Nick Chester, joined the newly formed team in the spring of 2023 soon after it was established, when the organization were without even an confirmed place. He has been at its heart ever since and enjoys a wry smile when thinking about the journey.

“There might be a short period looking back at what the team has achieved and say: ‘Incredible, isn’t this fantastic what the team has created in under three years,’” he says. “And then the very next instant you consider: ‘Well, we’ve still got a significant amount to do.’”

An Unprecedented Opportunity

The CTO had success at Renault in Alonso's championship-winning seasons of the mid-2000s and was in command of engineering strategy at the then-new Mercedes Formula E team, but nothing has been quite like the challenge of launching the quintessentially American Cadillac brand, a manufacturer-backed entry backed by the parent company, General Motors, into the pinnacle of motorsport.

“Creating an F1 team from the ground up, when will you ever have the possibility to do that?” he says. “It is like nothing else. In an established team you won't have the opportunity to transform cultural approach.”

With each day that elapses thoughts are sharper on the looming decisive point in Australia and targets are being handled.

“One must presume that a brand-new squad coming in is going to be last but merely participating will be an accomplishment in itself,” Lowdon commented earlier this year and while the CTO shared this view he thought the squad had a reputation to build as well.
“Our primary goal we want to show is that we deserve to be there,” he emphasizes. “So we turn up and we function efficiently. We want to show that we are a serious contender executing the correct procedures on the track. When we’ve shown that we are a legitimate team, then we want to show progression after that.”

Driver Lineup and Recruitment Effort

In late summer they contracted Sergio Perez and Bottas as their pilots for 2026, a tandem remarkable for their vast knowledge in competing at the sharp end in two championship-winning squads, Red Bull Racing and the Mercedes team, and Bottas expressed the attitude of fighting spirit.

“Certainly, we’re realistic,” he commented. “There’s going to be a massive task to do, and it will likely be probably a tough opening, because it's the top level of motorsport. But we aren't joining to stay at the back. In my view with this structure, with this team, these people, there’s no reason why we shouldn’t be able to get relatively quickly to a competitive level and achieve good results.”

To achieve that goal staff acquisition has been in full swing, with personnel now up to over 400 and scheduled to reach the target of 600 quickly. Alongside their current base at the Silverstone circuit, the organization are in the process of building an headquarters at Fishers in Indianapolis and there is the GM plant in Charlotte, where they are developing the plant to build the power unit, scheduled for 2029 – for now they will use Ferrari power units – and the Toyota wind tunnel in Cologne, Germany. It is a sophisticated organization, at odds with the movement in F1 for increased consolidation, and has prompted the innovative team culture to which Chester referred.

Space Mission Inspiration

“We've drawn heavily from the NASA moon mission,” stated Graeme Lowdon just before the British GP in mid-season. “We are pragmatic, we recognize how challenging it is. The schedules, are incredibly tight. Well, we’re not putting a man on the moon, but it can seem that way.”

So they have embraced, instead of the conventional chain of command, a decentralized management similar to that of the space agency's, where there were a assortment of Apollo teams all working on distinct elements of the project at a different facilities.

“When you must follow a process where a challenge emerges and they raise it up to their manager, that manager communicates with a supervisor somewhere else, it travels back down, the process is very slow,” notes Nick Chester. “So we empower team members to really get on with it. Eliminating management approval for each action is so much cleaner and faster.”

What Lies Ahead

The success of this nimble strategy will be evaluated in the heat of competition next season and there is no little amount at stake for the sport, too. Cadillac have signed as their development driver the 25-year-old Californian Colton Herta

JL
The writer

Jennifer Long

A tech enthusiast and freelance writer exploring the intersection of innovation and everyday life.

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